From business context
to campaign decisions.
A defined engagement keeps strategy, delivery and financial responsibilities clear.
Start with the business.
We discuss your products or services, customers, sales channels and current marketing. We review relevant campaign information and identify the access and assets needed for the work.
Put the expectations in writing.
A proposal or service agreement defines the campaigns, deliverables, service fees, payment schedule, reporting cadence and termination terms. Work begins after the agreed onboarding conditions are met.
Manage the work, document the decisions.
We use authorized account access to set up or refine campaigns, implement the agreed strategy and monitor spend. Budget changes and additional work follow the approval process agreed with the client.
Use the evidence to guide the next step.
We review performance, explain the findings and prioritize changes. This can include audience adjustments, new creative tests, search-term refinements or recommendations for landing pages.
How the engagement is paid for.
Our revenue comes from the services we provide to clients: advertising management and marketing consulting. Fees are agreed individually and invoiced under the engagement terms.
Management fees and advertising spend
Our service fees cover our work. Advertising spend is the budget used to purchase placements on advertising platforms. The proposal identifies these separately and specifies who pays the platforms and how approved campaign costs are handled.
We do not accept deposits as a financial service or provide payment-processing services. Any campaign budget handled by us must be expressly covered by the client agreement.
Access and accountability
Clients grant only the permissions needed for the agreed work. Account ownership, billing responsibilities, asset approvals and handover arrangements are documented for the engagement.
Let’s talk about your next campaign.
Tell us about your business, your channels and your priorities.